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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Brand professionals at Kennedy Consultants working on the Bengal’s x Boone County Distilling Company campaign</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Boone County Distilling Co. Bengals Bourbon Bar at Paycor Stadium</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Exclusive Bengal’s themed cocktails crafted with Boone County Distilling Co. spirits</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Boone County Distilling Co. x Cincinnati Bengal’s Limited Edition 45th Anniversary Bottles</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:title>Blog - Crafting a Winning Brand Partnership: Boone County Bourbon and the Cincinnati Bengals</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - When Should You Consider a Revolutionary Rebrand? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Kroger Private Selection–Coffee</image:title>
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    <image:image>
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    <lastmod>2020-12-15</lastmod>
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      <image:title>Kroger Private Selection - PRIVATE SELECTION COFFEE (Copy)</image:title>
      <image:caption>PRIVATE SELECTION COFFEE Kroger wasn’t sure how to make their Private Selection coffees move. We first needed to understand who drinks coffee. Why? When? How? We dove head-first into history, trends, the current shelf, and category opportunity. Having created a detailed consumer segmentation, we recommended that Kroger revisit their entire coffee line with a new strategy for the shelf to drive awareness. Then our design team used the insights to tailor packaging cues to appeal to these different segments within the category, and we supported the effort with ongoing promotions.</image:caption>
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      <image:title>Kroger Private Selection - PRIVATE SELECTION NUTS (Copy)</image:title>
      <image:caption>PRIVATE SELECTION NUTS We designed labels using vibrant color panels and custom illustration to create a unique snack experience for this new line of exotic, flavored nuts. We also provided story copy that highlights the specific seasoning in each bag.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Kroger Private Selection - PRIVATE SELECTION WINES (Copy)</image:title>
      <image:caption>PRIVATE SELECTION WINES Kroger trusted us to update and maintain the graphic standards for their upscale Private Label brand line for 10 years. This line covered many categories, hundreds of SKUs, and a multitude of packaging structures. Graphic standards were updated and maintained for this upscale private label brand line.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/f72bdc96-3c2f-4d45-86db-566fcf6a2994/Mothers_oatmeal_slide.jpg</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>28% sales increase</image:caption>
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    <image:image>
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  </url>
  <url>
    <loc>http://kennedy-consultants.com/boone-county</loc>
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    <priority>0.75</priority>
    <lastmod>2025-04-17</lastmod>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/7e00ab32-6739-4ca5-b404-80666b870d98/Kennedy_Web_Boone_Oloroso_070+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/260d4be2-724a-4a3e-a086-89353fc17d65/thumb_320.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/d388a475-17a7-432b-9f0b-4631686ac233/Kennedy_Web_Boone_Wheated+Single+Barrel_081+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/11fb6399-4348-4e43-a58b-1c6f67451de1/BCDC_FR_Maple.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/f60cbba2-2b37-4f49-ab99-a6ccce987db7/Kennedy_Web_Boone_Toasted+Cask_047+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/020f152c-d48a-472e-ae01-d97b2c3ce035/BCDC_FR_SingleB-Bourbon_Rye.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/6dd651fb-7b0f-4a70-aa45-060b083ffdd2/BCDC_FR_Group_Bourbon_Rye.png</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/395f65a1-2fb9-4c42-86da-04efc8251611/Kennedy_Web_Boone_Lexington+Club_055+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/de956add-ceeb-4f61-a9ce-2fade211a82b/BCDC_logos_web_02-02.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/edd35ce5-7de0-45cc-ad23-64514cf61f2b/Kennedy_Boone_GBB_Bourbon_087+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/980a4ad8-eea5-4737-a86a-b930f3442585/Kennedy_Web_Boone_Single+Barrel+Rye_051+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/d9a4ecf2-24e7-47e2-9692-aef92b8e6108/BCDC+barrels.jpeg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/046b799b-73aa-43d3-9678-b6fbaeac9a77/BCDC_FR_Toasted.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/751450e6-41a5-4cca-970f-ae2865cf6197/Kennedy_Web_Boone_Honey+Soaked_018+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/71f0e5f1-3cf2-4f1b-b796-b5fab9e4bc2d/Kennedy_Web_Boone_Tanner%27s+Curse_066+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/ee382aee-b74b-4298-a27b-469a87520e89/BCDC_Group_FR_SB_BourCream.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/cb4e450a-ebaf-4479-90fb-8806895f8fdd/BCDC_FR-Amburana.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/649a0dfb-76b9-49b7-bc20-2d19b9755d36/BCDC_FR_SingleB_Rye.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/e7d8940f-c459-4969-8a69-2627e7717ea7/BCDC_SB_Bourbon_Rye_BCream.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/2a78b192-9f88-42aa-a490-14e60a1eaf57/BCDC_SB_Bourbon.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/7e0d2704-b3d1-4e6a-bae3-8f5993fb3daa/BCDC_Cases.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/69b41205-676d-4b78-93f3-046a8ea71fca/Duppy+Rum_Glass_Duppy+Rum_Right.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/b59a3670-f026-4fe9-8efd-723b504eeff8/BCDC+4+bottles.jpeg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/139538a1-f989-4abe-9514-ac1bb2e5ff7b/BCDC_FR_SingleB_Bourbon.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/e5828642-2fa8-42d3-9e6b-8ad312e55145/BCDC_Interior_graphics.JPG</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/5501058e-a2e4-40b3-bafc-8db81c743c71/BCDC+tastings+%281%29.jpeg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/0d383f63-edfc-4084-911d-8f35e1d26eff/Old+Fashioned_Glass_Pot+Still.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/0d027f1c-871f-4791-8f00-67915518d392/Kennedy_Web_Boone_Single+Barrel+Bourbon_021+copy.jpg</image:loc>
      <image:title>Boone County - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52603960e4b01eed04df03c1/6891df22-1e8b-429a-bc3d-e021e6a99c33/Boone+County+Header%40300x-100.jpg</image:loc>
    </image:image>
    <image:image>
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    </image:image>
    <image:image>
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    <image:image>
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    </image:image>
    <image:image>
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    </image:image>
    <image:image>
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    </image:image>
    <image:image>
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