“Kennedy Consultants (KC) has worked hard to understand our packaging needs and branding objectives. KC has been a valuable partner in my 15 year packaging career, supporting me on complicated, multi-SKU branding projects under extreme time pressure to achieve many successes. Together we have competed many complicated projects that were multilingual, to be distributed internationally. Several of these challenging packaging projects were very large with 400+ SKUs each. KC seamlessly managed the creative and production process for each of these important projects."
Director of Creative Services, General Nutrition Corporation
“Kennedy Consultants is our most dependable supplier…they do a great job of partnering with us…with great professionalism. They work exceptionally well with all players within the organization and throughout the supply chain…(and) have a vast technical knowledge of all processes, yet are wonderfully creative. A rare and exceptional combination!”
Senior Design & Packaging Coordinator, The Kroger Company
“Kennedy Consultants has quickly partnered with us…They are very proactive… (and we) appreciate the fact that Kennedy Consultants staff are very personable, friendly and fun. They obviously enjoy what they do – and that is certainly contagious."
Marketing Communications Services, Caterpillar, Inc.
“I have worked with Kennedy Consultants on a wide variety of communication projects. They combine communication innovation with a strong strategic brand management understanding. They quickly become part of the planning process then come back with a wide variety of execution options that achieve my goals. They continue to amaze me with the options they create even when we have focused the objective quite tightly. Complementing their creative and strategic strength is an execution team that works very well with all functional downstream disciplines within the company. They deliver on time, consistently and are responsive to the inevitable revisions. My projects become their projects; I feel that they take great pride in their work and the final execution."
Director of Marketing Strategy, New World Pasta Co.
“Matthew Kennedy and the folks at Kennedy Consultants have been right on the money with their approach for revitalizing Newport’s historic Wiedemann beer brand. We connected with Kennedy after a somewhat hurried launch, and they’ve created a new logo that captures elements of the old brand -- founded in 1870 -- while also effectively conveying an image of the new Wiedemann as a higher-value line of craft beers. That ‘best of both worlds’ approach was used in various point-of-sale materials and a sales deck that highlighted the brand’s new seasonal brews along with key brand assets that have endured over 140 years. Kennedy’s strategy and design team were both consultative and collaborative in developing the revisions and setting brand standards that translate into all the varieties we’ve launched. They even managed the label and packaging production process with our printers. The resulting strong brand presence was key to getting expanded cooler space at Kroger and other large beverage retailers in our core markets. All of which has led to increasing consumer sales, just as Kennedy assured us it would."
Owner, Geo. Wiedemann Brewing Co.
"I just wanted to take a moment to thank you for the excellent work you have done for our company. You’ve done a good job of understanding the graphic requirements of our many different brands, and communicating all that to the vendors. You are a valuable resource for everyone you come into contact with. Thank you very much for the help you have provided to all of us."
Packaging Data Administration, FRAM Filtration